NIC PADULA


Proudly built in Providence, RI


Since 2011 I have worked as a graphic-designer and marketer for startups, nonprofits, and established businesses in markets such as film, food, fashion, art, music, service, and consumer products.­ Blending my traditional studies of marketing with my dedication to practice design, I have helped create and execute effective brand identities, growth strategies, and advertising campaigns professionally for the last 5 years.

I encourage you to reach out to me about your vision and how I may be able to add value to it.

:) - Nic

RÉSUMÉ

INDEPENDENT CONTRACTOR
2013 - present
Design & Marketing Consultant
  • Designed brands, assets, websites, and marketing strategies for small start ups, non-profits, and established businesses.

  • Increased revenue for a consumer-service product by 53.9% (191k) and Email conversions by 246.2% (56.8k) by planning a 2 month digital ad campaign and designing the accompanying ads, landing pages, and emails.

  • Grew daily organic web traffic by 130% (65) within 5 months for a video production startup by working in-house to lead their brand repositioning, and creating growth campaigns.

  • View full portfolio @ www.nicpadula.com/portfolio.pdf



UMELT
2012- 2013
Brand Developer / Manager
  • Led strategic brand development for a quick-serve startup that has won 5 reader-choice awards from RI Monthly including best lunch and best sandwich shop in Providence.

  • Designed logo, paper menus, t-shirts, packaging, and all print or digital brand assets including web and mobile UX / UI.

  • Grew social media presence by > 900 within the first 4 months of opening.




FIRE & WATER GROUP
2011 - 2013
Design and Marketing @ Fire & Water Group     
  • Designed all digital assets for Fire & Water Restaurant Group and it’s 4 concepts including branding, print design for advertisements, hand-outs, menus, shirts, and banners.

  • Led a team of 8 to grow demand for all Fire and Water brands by planning and implementing SMM campaigns.



HASBRO, INC.
Spring 2012
2D graphic Design Intern
  • Assisted with the design of print ads, illustrations, instruction design, and logos and created special projects as assigned.

  • Attended Creative brainstorm thought-starters and team meetings and researched relevant products and competitive brands.




EDUCATION
B.S. Business - Marketing 2010 - 2014
  • University of Rhode Island
    Bachelor of Science Business Administration
    Marketing •  Cum Laude • December 2014